TITANIUM Festival 2019
The challenge
BKJN Events is an organization operating mostly within the hardcore scene. Every year they host several events, among which Hardcore at Sea, Vive la Frenchcore and Religion. Start Moovin received the opportunity to support all her events with their online marketing. In 2019 they would host a brand-new festival, together with Dance 2 Eden who are known for events such as Ultrasonic and Ghosttown.
We were asked to support with the entire online marketing of the new festival TITANIUM and to create an impact that would instantly turn it into a serious player.
Our approach
At first we started looking at the theme. After the necessary artwork had been made, we set up an elaborate content calendar, making it possible for BKJN Events and Dance 2 Eden to always be informed about the contact moments with the (possible) visitors.
Almost the entire (social) content creation, strategy and promotion have been successfully conducted by Start Moovin. At multiple times during the campaign we adjusted the strategy where it was deemed fit and responded to current situations when necessary.